Renta Merges with Gustafsson’s
We are strengthening our position in Småland through our partnership with Gustafsson’s Rental which, with three depots—in Oskarshamn, Västervik, and Vimmerby—serves the eastern parts of Småland. The company has 19 employees and annual revenue of approximately 45 million SEK.
Gustafsson’s locally rooted business model and its long track record of profitable growth make it an excellent acquisition for Renta. Gustafsson’s will continue to serve its customers with the same local presence and high-quality service offerings as before, while also benefiting from the implementation of Renta’s digital solutions. Its strong market position and experienced management team create a solid foundation for continued growth in eastern Småland.
The association is a natural step in Renta’s strategic development and goals: to strengthen its position and accessibility in Småland.
– We are very pleased to welcome Gustafssons to Renta and look forward to working together. The merger with Gustafssons strengthens our position in eastern Småland and is a logical step toward our goal of becoming a nationwide equipment rental company in Sweden. “We’re excited to join forces with Gustafssons and look forward to our continued journey,” says Joacim Johansson, CEO of Renta Sweden, adding:
– Around Lucia, the goal is to celebrate the association together with the depots and the cities’ community builders. Keep an eye out for updates online and at the depots for more information!
Tomas Gutekrans, CEO of Gustafssons, says:
– We’ve been looking for a business partner who can help us further develop our operations for some time now, and ever since our first meeting with Renta, it’s felt like the right fit. During our discussions, the management and employees have demonstrated extensive experience and the ability to adapt to the regional conditions we face here. With Renta, we gain access to capital and equipment that we previously lacked, and above all, we share the same values that we’ve upheld since our founding in 1975. In recent years, we’ve also worked intensively and purposefully on the digital transformation of Gustafssons, and we’re now excited to gain access to the digital solutions that Renta offers.
With digital, smart solutions in place, we’ll be able to further develop our business and help both employees and customers work smarter, not harder. At Gustafssons, we have a solid customer base, a good reputation, and in-depth knowledge of the rental market in eastern Småland. I’m confident that, together with Renta, we’ll become even stronger and be the obvious choice for our customers here.
About Renta
Since its founding in 2015, Renta has championed a local presence and independence. As specialists in the rental of construction machinery, equipment, site cabins, and scaffolding, Renta currently operates in Sweden, Finland, Norway, Denmark, and Poland. With over 166 depots and more than 1,750 employees, we continue to digitize the construction equipment rental industry, driven by our firm belief that local care is at the heart of everything we do.
About the Gustafssons
Gustafssons is a machinery rental company in eastern Småland that has maintained a personal touch for 48 years through its 19 employees and from its depots in Oskarshamn, Västervik, and Vimmerby. With a large customer base spanning multiple sectors, Gustafssons is on a strong growth trajectory. For more information, visit https://brg.nu/
For more information, please contact:
070-104 07 00
