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Renta Merges with Hyrpoolen

Renta is strengthening its position in the Stockholm region through its partnership with Hyrpoolen Maskinuthyrning, which serves the eastern parts of the capital from a depot in Nacka. The company has over 30 employees and annual revenue of approximately 70 million SEK.

 

Hyrpoolen’s locally rooted business model and its long track record of profitable growth make it an excellent acquisition for Renta. Hyrpoolen will continue to serve its customers with the same local presence and high-quality service offerings as before, while also benefiting from the implementation of Renta’s groundbreaking digital solutions. Their strong market position and experienced management team create a solid foundation for continued growth in Nacka.

The partnership is a natural step in Renta’s strategic development and goals: to strengthen its position and accessibility in the Stockholm region.

Kari Aulasmaa, CEO of Renta Group, says:

“Hyrpoolen is a perfect fit for us because its profitability has grown while it has maintained a local character in its operations. It is a company with a strong market position, a strong presence in attractive parts of Stockholm, and a reputation for providing services of the highest quality. All of this is highly valued by customers. We are delighted to join forces with the Hyrpoolen team and look forward to our continued journey.”

 

Per Gustavsson, owner of Hyrpoolen, says:

“We have been searching for some time for a business partner who can help us further develop our operations, and we can honestly say that Renta is the perfect fit for us. During our discussions, Renta’s management and employees have demonstrated extensive experience and the ability to adapt to regional conditions. With Renta, we gain access to capital and equipment that we previously lacked, and above all, we share the same values that we have upheld since our founding in 1989. In recent years, we have also worked intensively and purposefully on the digital transformation of Hyrpoolen, and we are now delighted to gain access to the digital solutions that Renta offers.

With digital, smart solutions in place, we’ll be able to further develop our business and help both employees and customers work smarter, not harder. “Here at Hyrpoolen, we have a solid customer base, a strong reputation, and in-depth knowledge of the rental market in Stockholm. I’m confident that, together with Renta, we’ll become even stronger and be the obvious choice for customers here.”

 

About Renta

Since its founding in 2015, Renta has championed a local presence and independence. As specialists in the rental of construction machinery, equipment, site cabins, and scaffolding, Renta now operates in Sweden, Finland, Norway, Denmark, and Poland. With over 135 depots and more than 1,500 employees, we continue to drive the digital transformation of the equipment rental industry, guided by our firm belief that local care is at the heart of everything we do. For more information, visit www.renta.se

About Hyrpoolen

Hyrpoolen is a machinery rental company in Stockholm that, for 34 years, has prioritized personal service through its 30 employees and from its depot in Nacka. With a large customer base spanning multiple sectors, Hyrpoolen is experiencing strong growth. For more information, visit https://hyrpoolen.se/

For more information, please contact:

Joacim Johansson, CEO, Renta Sverige
070-104 07 00
joacim.johansson@renta.se

Jacob Lingefjärd

Jacob Lingefjärd

Jacob has been a writer and filmmaker at Renta for many years, creating content about equipment rental and its associated services. He has previously worked as a copywriter—both at agencies and in-house—and has supported around 40 Swedish companies with their branding.